Copyright and Licence

Copyright © 2026 Mohammed Ali Sharafuddin.

The manuscript text is released under the Creative Commons Attribution 4.0 International Licence (CC BY 4.0) unless a formal publishing contract specifies otherwise. Code snippets and configuration examples are released under the MIT Licence.

Attribution

Recommended attribution:

Sharafuddin, M. A. (2026). The Evidence-Based Digital Marketer: Digital Campaign Strategy, Open Marketing Analytics, and Responsible AI for the Modern Marketing Professional.

Third-Party Material

Screenshots, logos, platform names, and tool names remain the property of their respective owners and are used here for educational reference only.

Open Education Commitment

The teaching design avoids dependence on paid advertising spend, proprietary-only analytics, or closed training systems. Where commercial services are mentioned, an open or self-hostable alternative is provided where practical.